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Using Visuals in Social media

Using visuals in Social Media

We have often recommended in the past to make full use of  Social Media Visuals.  In fact, all platforms are becoming more image-centric.  The reason being is we connect emotionally to images more than video, audio or text. People make decisions and take action quickly when prompted by images, rather than by reading a lot of…

Social media analytics

Social media analytics

Friday we discussed why it's important to see if what you're posting to social media is actually working for you.  We discovered this handy guide to social media analytics to get you thinking about what you are measuring….or not!

What works on social media?

What works on social media?

If you've been using social media for business for awhile, do you know what works on social media?  Have you learnt which content, timing, and frequency is right for you? It helps to have a sense of which social media stats to look for, where to look for them, and how to assess their success. Find your…

get efficient on social media

How to get efficient on social media

There are so many social media channels and so little time in business.  We've touched before on how to save yourself time on social media.  The secret is in the scheduling.  Then you'll have time to engage with and listen to your audience – the social part! Schedule your posts and work in batches Scheduling is the…

Power words to use in your social media

Power words to use in your social media updates

Friday we discussed how you need to use emotions to help connect and engage with your audience on social media. Whist this infographic from Coschedule suggests power words for Emotional Headlines using these words in your social media updates can help you to make that desired connection.

How to create emotional connection an on Social Media

How to create an emotional connection on Social Media

People on social media are there to be social.  So if you are going to get them to engage with your business and brand you need to make an emotional connection.  One of the most underrated factors in a businesses social strategy is the voice and social media tone they intend to use.  The way you…

grow your brand

How to grow your brand on social media networks

Friday we discussed how to make the right first impression on social media.  Following on from that post we thought we'd share this infographic from Boot Camp Digital which gives a tip for each network which will help you continue to make the right impression and grow your brand online.

How to make a good first impression on social

How to make a great first impression on social media

If you're looking to gain more followers on social media you need to make a good first impression.  How do you do this on any social media network?  You ensure you have a completely full social media profile. We all know that you never get a second chance to make a first impression.  That's why the…

Social Media plan

Simple social media plan

Friday we gave you some suggestions to help you answer What should I post on social media?  Today we have found you a handy infographic from GroSocial you can pin to Pinterest as a reference for ideas and a simple suggested social media plan: Consider your social media goals when setting a content schedule.

What should I post on social media?

What should I post on social media?

You maybe aware that a consistent presence on social media is necessary for your business but then struggle with content.  Do you often ask yourself what should I post on social media?  There are many types of social media posts you can make and the key to a successful social media calendar is variety. So…

home sweet homepage

Homepage Elements Every Business Website Should Have

Last week we gave you four tips for your website homepage, this week we've discovered a handy infographic from Skadeedle that covers the main points that you can pin to Pinterest as a handy reference:

4 tips for your website homepage

4 tips for your Website Hompage

Your website, if done correctly, should be one of the strongest pieces of persuasive material that you have for your business.  Here are four tips to ensure you don’t miss out on an opportunity to increase leads, conversions, and sales: 1. Make very clear what you do If a visitor can't see exactly what it…