Should I use emojis in Social Media_

Social media is a fast-paced, dynamic place where rules change by the minute. The better you are at adopting the habits of its users, and keeping up with trends, the better your results will be. So should you be using emojis in social media? Why use emojis in social media? Emojis help to convey a…

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10 helpful things we learnt from a daring social media break

Did you take a Social Media break? Over the festive period, you may well have taken the opportunity to have a bit of a digital detox. It’s the time of year many people tend to focus on the family in front of us rather than our online connections. As a social media agency, we took…

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How to Find the Best Instagram Hashtags for Your Business Account

Finding the best Instagram hashtags for your business account can be challenging, particularly if you are new to the platform and when everyone seems to have a different strategy. Using the right Instagram hashtags can help you reach your customers and build your network.   What is a hashtag anyway? A hashtag is where the…

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how and when to post to social media

Social media has become a powerful force in terms of traffic and revenue. When implemented and executed properly, a good social media marketing strategy can uplift a brand and make all the difference between an obscure small business and burgeoning start-up. If 2016 is the year you set some lofty social media goals and you’ve…

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4 ways to grow your Instagram followers

Instagram is currently our favourite social platform at Purple Dog.  The reason? Because it’s the platform we see the most engagement on.  We have more of our audience liking our pictures, commenting and we find it easy to do the same with people we follow. So if you’re interested in starting out on Instagram or…

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HOW TO set social media goals

Social Media presence has become almost vital for all business – large, small or the self-employed.  Whether you like it or not, if you don’t take steps and manage your online presence, your customers and clients will!  And sadly, it’s normally the unhappy ones that will make the effort and announce their dissatisfaction.  Nowadays, just…

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We have often recommended in the past to make full use of  Social Media Visuals.  In fact, all platforms are becoming more image-centric.  The reason being is we connect emotionally to images more than video, audio or text. People make decisions and take action quickly when prompted by images, rather than by reading a lot of…

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8 ways to use instagram for business

Over the last couple of weeks we’ve been discussing tips and tricks for Instagram.  If you are struggling to come up with ideas for posting for business this infographic from the social tree is a great starting point:

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