Posts Tagged ‘seo’
How to achieve awesome SEO on your website
Or as we would of course say…. How to achieve “Pawsome” SEO for your website SEO (search engine optimisation) is a great addition to any online marketing effort. Proper implementation can lead to amazing results, with a higher search engine ranking leading to an increase in website visitors (traffic) and sales. So, what is SEO…
Read MoreWhy your website needs an xml sitemap
To help with SEO your website needs an XML sitemap. An XML sitemap is a list of your website’s URL (the address of each page on your website). That’s why it’s called a sitemap. It maps out how the website is structured and what the website includes. XML stands for “Extensible Markup Language”, a way…
Read MoreWhy every business should blog
Friday we discussed why blogging is so great for businesses. This infographic from Quicksprout is a handy guide which sums up our main points:
Read MoreWhy you should be Blogging for your business
Last week we introduced to the concept of Content Marketing. In our opinion the foundation for your content marketing strategy should start with your blog. Blog is short for “Web Log”. A blog is an online journal that you can keep on your own website or house on a site designed especially for blogs. People…
Read MoreIncrease your search engine optimisation with your images
Any business that has invested in a website will have likely spent some time some time finding out about Search Engine Optimisation (SEO) and how carefully crafting your content with good keywords can help your site to achieve better rankings in search engine results. A basic understanding of SEO principles is essential to building a successful online…
Read MoreWhat is Digital Marketing
Digital Marketing is what we’re all about at Purple Dog. As every year goes by it’s becoming more and more important to have a web presence when you run a business. The majority of businesses understand the need to be online with their own website. Unfortunately many don’t realise that it doesn’t stop there. To carry…
Read More5 key qualities to good webdesign
When getting started with your website there are 5 key qualities that you need to bear in mind. Follow these steps below for a great website: Usability With all the demands on our time these days people have short attention spans so a website that isn’t easy to use is likely to lose visitors quickly. …
Read MoreHow to use hashtags to power your social media
Hashtags are no longer just for Twitter. You’ll now find Social Media Hashtags on most of the other major social media sites like Facebook, Google Plus, Instagram and Pinterest. Hashtags are powerful tools in social media as they enable you to tag keywords and phrases which enables interests and conversations to be tracked and of course…
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