Using a call to action in social media posts is essential. A call to action (CTA)is a prompt encouraging visitors to engage in a particular action. In social media, a call to action could guide your followers to comment, make a purchase, or subscribe to your newsletter, among other possibilities. The specific call to action …
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A question that constantly comes up in my training session is do Instagram hashtags still work in 2023? The short answer is yes! There’s been a lot of misleading information on Instagram recently about whether hashtags still work but read on to learn why hashtags are still important to help you grow your Instagram audience. …
Instagram carousel posts are one of the most engaging formats businesses can use on the platform. Over the years, the variety of posts that you can share on your Instagram feed has transformed, ranging from single images to carousel posts and videos. What is an Instagram Carousel Post? An Instagram carousel is a post with up …
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Instagram has become a powerful tool for businesses looking to increase their online presence and reach new customers. Instagram Highlights is a feature that allows you to showcase the most important stories on your profile. Not only can you use Highlights to keep your content organised and easily accessible for your followers but you can …
Instagram Highlights for Business: Maximising Your Visibility Read More »
Why does your Instagram business profile bio matter so much? It’s a small area that people only see when they visit your profile so why does your Instagram bio matter so much? In most cases, people will visit your profile as they discover you through an Instagram hashtag or by clicking through from a paid …
Instagram Reels always perform best when they’re shared to your profile grid. Getting that initial burst of engagement from your followers signals the algorithm to push your Reel to reach many others in the explore tab. However, they can look out of place compared to your other posts if you’ve curated a visual brand aesthetic. …
One of the best ways to gain more exposure to new audiences on Instagram is using reels. However, not everyone is comfortable on camera. So how can you create more video content, and make use of this engaging content form without having to be on camera yourself? Here are 7 reels you can create without …
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Video on social media is hot right now! Stories, Reels, Going Live…..log into any social media platform, and you’ll probably notice some kind of video content within the first 10 seconds. This is because video content typically performs best with most algorithms, based on the fact it captures a viewer’s attention for longer. 82% of …
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Start confidently creating Instagram Reels
